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Apple's financial income statement for Q1 2025 has been released, and beyond the big billions on display everyone on social media is saying the exact same thing about a rather odd juxtaposition.
It's certainly no secret that Apple are an incredibly successful and profitable company, as they've been among the top spots for years when it comes to the most valuable companies in the entire world.
They weren't always the kings of the smartphone market though, as clear mistakes from their competitors allowed the iPhone creator to step out ahead of the pack, and they've since cemented their place among the rest when it comes to a wide variety of gadgets.
It's easy to marvel at the staggering revenue and profits that the company produces every single quarter, yet their Q1 2025 income statement has many on social media pointing out one particularly glaring comparison.
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On the r/dataisbeautiful, user SankeyArt has created a suitably stunning chart that illustrates the gross revenue and net profit of Apple for the first quarter of the year, breaking it down by each product too.
The iPhone, for example, earned Apple $69,000,000,000 in gross revenue, marking a 1% loss year-on-year, whereas the MacBook increased 16% year-on-year with $9,000,000,000 in revenue.
Overall Apple earned $98,000,000,000 in revenue from products and $26,000,000,000 from their various services, totaling $124,000,000,000 and representing a 4% year-on-year increase.
From this, they managed to pick up a net profit of $36,000,000,000 which is simply staggering for a single quarter - and also represented a 7% increase from the previous year.
Despite this, Apple saw a 2% decrease in taxes paid, which amounted to $6,000,000,000 overall, and many people in the comments made reference to these seemingly contrasting stats.
"Profit up 7%, taxes down 2%..." one user points out, whereas another illustrates their shock: "I can't believe they pay only about 10% of their profit in taxes."
While it is a little more than 10%, coming out at around 15% in after accounting for the operating profit, it is still lower than the flat corporate tax of 21% in the United States.
On top of this, many simply can't get their head around how Apple has managed to reduce their tax payout despite increasing their profits, as that simply does not make sense.
Regardless, many are also simply amazed at how much the company is able to make in a single financial quarter, as one points out: "29% net profit on their revenue. Numbers most companies can only dream on."
While some experts outlined what they believed to be a '$100,000,000,000 mistake' made by Apple and Tim Cook over a decade ago, things certainly have turned out well for the company in the years since.
