YouTubers really are taking it to the extreme for their clicks, with Max Fosh being legally declared dead in his latest video.
Don't worry, the bespectacled content creator is doing just fine, although according to one airline, he's buried six feet under.
Fosh has made his name as a comedian and amassed 4.7 million followers on YouTube with his 'prank' videos.
Known for hiring a private investigator to follow him for a month, traveling 1,000 miles to cook a frozen meal on a volcano, and hatching a fish from supermarket caviar, Fosh has (nearly) done it all.
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Still, his latest venture might be one of the wildest yet. After all, it's not every day you die for YouTube.
In a video titled "I Technically Died", he explains how he booked a flight two months ago but wasn't able to take it.
After trying to apply for a refund, he realized that airlines will only offer cash if someone is dead. With his lawyers advising him not to name the airline, Fosh doesn't reveal who he conned.
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The video involved him trying to figure out how he can get around the clause, wondering if he could stop his heart for a couple of seconds and technically be declared dead. He also mulled over changing the name of someone who is about to die to Max Fosh, before finding a mention in the terms and conditions that he only needs a death certificate to be classed as dead.
After getting in touch with numerous countries, he got a response from the principality of Seborga and hotfooted it to the unrecognised Italian micronation. Max met with the Princess of Seborga, who'd agreed to give him a death certificate despite him still being alive and kicking.
After sending off his death certificate, Fosh learned the airline was ready to process his refund, but there was a problem. Speaking to his lawyer, the YouTuber learned that while it's not technically fraud, it is classed as fraudulent. His lawyer said: "Normally, I would let you, but this time, I really have to put my foot down here.
Despite all his efforts, Fosh never got back his $37.28 ($50), ending the video by warning us not to try and attempt this ourselves.
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Still, the comments were filled with those who were suitably baffled and others who were impressed about someone trying to stick it to the airlines.
One person said: "Bro’s about to change the entire airline empire’s terms of service."
Another joked: "Dude is so petty that he booked another flight in order to get a refund for a flight."
A third said: "He's like a Sherlock villain with a bit of a moral compass and a penchant for silliness rather than evil."
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We have to agree with the person who summed up the whole video by saying: "His Wikipedia page is going to be the most confusing site I think ever."