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Biohacker Bryan Johnson calls out popular supplement brand pushed by major influencers

Home> Social Media> Twitter

Published 11:35 30 Jan 2026 GMT

Biohacker Bryan Johnson calls out popular supplement brand pushed by major influencers

Many social media creators have advertised this company

Harry Boulton

Harry Boulton

Featured Image Credit: Bryan Johnson / YouTube
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Bryan Johnson has made a name for himself on social media by recommending rather extravagant health practices, yet the biohacker is also not afraid to criticize when brands don't meet his standards, calling out a major supplement company in a recent fiery post.

You might know him best for consuming his son's plasma or even measuring his erections during the night, yet Bryan Johnson has committed both his life and his wealth to a solitary goal of 'living forever'.

He has taken extreme measures to preserve his body and stay on top of his health, pledging even to 'make humans immortal' in the next two decades if he manages to solve one significant issue.

Beyond doing this for himself, the biohacker also uses his social media presence to spread awareness about certain types of food, drink, and health supplements, informing people that what they like to consume is potentially more dangerous than they might think.

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After his brutal deconstruction of Taco Bell's menu, Johnson has found himself another target and it's one that, unlike the fast food chain, many people believe is actually beneficial for their health.

Biohacker Bryan Johnson has launched a tirade against a popular health supplement on social media (Kyle Grillot/Bloomberg via Getty Images)
Biohacker Bryan Johnson has launched a tirade against a popular health supplement on social media (Kyle Grillot/Bloomberg via Getty Images)

If you've watched any amount of YouTube or spent time on platforms like Instagram over the last few years there's a good chance you've heard about a health supplement known as AG1, as like Hello Fresh or Squarespace, the company has gone all-in on influencer marketing.

It appears as if Johnson has reached breaking point when it comes to hearing about AG1 though, as he has now called out the company on X, detailing why he believes it not only to be overpriced, but perhaps also not as good for you as it seems.

"AG1 is one of the lowest value health products in the world despite being the most heavily promoted," Johnson argues, indicating that the supplement has an estimated markup cost of 75.9% when considering its $60 entry price.



"AG1 lures you into a false state of confidence by leveraging people you trust and hiding behind a 'proprietary blend'," he alleges, noting that the 'high-value ingredients' on the label are merely found in trace amounts in the actual supplement to lower the cost.

"That way you think you're getting the good stuff but you're actually not."

Johnson then rattled off a barrage of brutal claims about the supplement, arguing that it's 'bad for the world', 'overpriced', has 'no clinical effect', and even calling out the influencers that are promoting the company.

Some replies have noted that Johnson himself sells a similar supplement under his Blueprint brand, and he has repeatedly criticized the company on social media in the past, calling on people to cancel their subscriptions — albeit he doesn't use this to directly promote his own product.

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