• News
    • Tech News
    • AI
  • Gadgets
    • Apple
    • iPhone
  • Gaming
    • Playstation
    • Xbox
  • Science
    • News
    • Space
  • Streaming
    • Netflix
  • Vehicles
    • Car News
  • Social Media
    • WhatsApp
    • YouTube
  • Advertise
  • Terms
  • Privacy & Cookies
  • LADbible Group
  • LADbible
  • UNILAD
  • SPORTbible
  • GAMINGbible
  • Tyla
  • FOODbible
  • License Our Content
  • About Us & Contact
  • Jobs
  • Latest
  • Topics A-Z
  • Authors
Facebook
Instagram
X
TikTok
Snapchat
WhatsApp
Submit Your Content
Popular tech YouTuber exposes why 'broken' Google Search is falling apart

Home> News> Tech News

Updated 17:18 30 Oct 2024 GMTPublished 17:19 30 Oct 2024 GMT

Popular tech YouTuber exposes why 'broken' Google Search is falling apart

All hail the Google gods

Tom Chapman

Tom Chapman

We don't want to say it too loud in case we end up the bottom of the search results, but there are growing grumbles that Google is 'broken'.

You only have to look at the rise of artificial intelligence and the number of publishers shutting down amidst complaints that Google has 'killed' their traffic to see there's something going on behind the scenes.

There are other options out there, but with Google boasting a jaw-dropping 91.47% of the search market share, it's supposed to be your one-stop shop for everything from recipes to holiday ideas, that cute outfit to the weather.

Arun Rupesh Maini is better known under his YouTube alias of Mrwhosetheboss, and now, he's put Google in the firing line.

Advert

Starting with a simple search of 'How to secure my data,' Mrwhosetheboss is shocked to learn the first four results are sponsored ads.

He says that things have felt 'off' for a while, so he decided to do a deep dive for himself.

There are apparently four key reasons that Google is 'broken,' with Mrwhosetheboss highlighting how sponsored ads used to be shown in yellow but could now be misconstrued as organic search results.

Advert

He shows that things get even worse when you search for products, with shopping ads obliterating organic search.

If that wasn't enough, these ads are 34% bigger than they were in 2021. He goes on to accuse Google of making organic results inaccurate, potentially as a way to funnel you toward the sponsored ones: "I can't shake the feeling that they are trying to create this pay-to-win environment because the sponsored shopping segment is now not just a way to get a little bit of a visibility boost, it's been designed to be the only easy way for users to shop on Google."

As a number of 'scam' sites have been proritized over others, Mrwhosetheboss says the search giant is either overwhelmed or simply doesn't care.

In Q2 of 2024, Google made a bank-busting $84.7 billion in revenue, with 76.3% of that coming from ads.

Advert

Even more concerning, Mrwhosetheboss suggests that when you Google a simple answer like the world population, the answer given is way off.

Google is leading us to a future led by AI (Google)
Google is leading us to a future led by AI (Google)

It's not all Google's fault, as the constant changes to its algorithim have encouraged sites to use a number of SEO tricks to try and rank higher.

Whether that be stringing a random collections of buzzwords together for a product or updating old articles to try and get them higher on Google, sites packed with affiliate links are also an epidemic.

Advert

Then there's the influx of AI Overviews you'll see all over Google.

The criticism is that as well as AI Overviews being wildly inaccurate, it's effectively scraping information from sites that have done the research, with Google using it to train its own AI.

Looking at a concerning future, Mrwhosetheboss concludes: "What's to stop Google from deciding to use its AI to eventually replace the need to visit any other website so you spend your entire browsing session within Google search page itself?

"The only way to get ahead of the AI pay for it, that way the entire time you use Google, you're paying Google in some way or another."

Advert

Whether Google will change its tactics remains to be seen, but as Mrwhosetheboss points out, we're stuck in a captive market with our Google overlords holding the keys. All bow to the Google search.

Featured Image Credit: Mrwhosetheboss/YouTube
Google
Tech News

Advert

Advert

Advert

Choose your content:

3 hours ago
4 hours ago
  • BBCBBC
    3 hours ago

    Surgeon who amputated his own legs jailed for 32 months as he admits to shocking crimes

    It's also said he had a 'sexual interest in amputation'

    News
  • The Hollywood Reporter / Contributor via GettyThe Hollywood Reporter / Contributor via Getty
    3 hours ago

    Elon Musk's net worth could skyrocket following China's lithium deposit discovery of over 1,300,000 tons

    The world's richest man could benefit significantly

    Science
  • Luis Alvarez/Getty ImagesLuis Alvarez/Getty Images
    4 hours ago

    Florida set to end all vaccine mandates in shocking move

    The move has been dubbed on social media as a ‘win for infectious diseases’

    News
  • skaman306/Getty Imagesskaman306/Getty Images
    4 hours ago

    Ohio plastic surgeon stripped of medical license after she livestreamed patient operations

    Three patients reported that they had experienced complications following their procedures

    News
  • Google warn 2,500,000,000 users to stop using their passwords immediately
  • Google issues warning to billions of Gmail users amid dangerous new scam
  • Zuckerberg's Meta reportedly signs $10,000,000,000 deal with Google in second biggest of all time
  • Popular YouTuber urges people to avoid Google Pixel 9a due to smartphone having a 'flaw detrimental to humanity'