Featured Image Credit: Leon Neal / Justin Sullivan/Staff / Getty
Elon Musk's takeover of Twitter back in 2022 was a rocky experience, but at least we got some savagely entertaining emails out of the lengthy process.
It's safe to say that Elon Musk's takeover of Twitter, which he has since rebranded to 'X', has been quite the rollercoaster, and the journey began long before the money officially changed hands.
We've seen mass layoffs of existing Twitter staff, wild and seemingly spontaneous feature changes, and strong accusations of misinformation that even the platforms own AI Grok has accused its creator of.
This has not only led to a number of phoenix websites for those who feel like their time on Twitter is over, including the ever-growing Bluesky who many think has scared Musk in recent weeks, but more importantly it has resulted in a significant drop in value for the site, plummeting from the $44 billion that Musk was forced to pay in October 2022.
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However, emails between Musk and former Twitter CEO Parag Agrawal show how the relationship had fractured prior to his purchase, with what many are calling a 'savage' response.
Things weren't always bad between the pair, as initial conversations that led to Musk joining the Twitter board were positive, with Musk saying that he 'loved' his conversations with Agrawal, as reported by The Guardian.
Musk went on to state that he had a "ton of ideas" for the platform and that he wanted Twitter to be "maximum amazing," but remained wary that he might have been "pushing too hard."
Their relationship quickly became ruptured though after a now-infamous post from Musk on Twitter where he asked "Is Twitter dying?" to his millions of followers. Seems like he was beginning to sour on the purchase.
Agrawal wasn't too happy with this post, arguing that it wasn't 'helping him make Twitter better', and that it was 'hurting' the team's ability to do work.
9. Elon Musk to Twitter CEO Parag Agrawal pic.twitter.com/WRcjVmCgbs
— Aryan Rakib (@tec_aryan) December 11, 2024
It was in response to this Musk pulled out what many consider to be a 'savage' reply, as the soon-to-be owner asked, perhaps sarcastically:
"What did you get done this week? I'm not joining the board. This is a waste of time."
What followed was a rather confusing run of events, where it was announced that Musk wouldn't be joining the board, but instead had offered to purchase the company for $44bn.
Musk then tried to back out of this purchase shortly after, but was eventually forced into the previously-agreed deal in October of the same year in what he has since claimed was "overpriced" on The Joe Rogan Experience, but has willed to make it "a win for investors."
