
Elon Musk’s estranged daughter Vivian Wilson has taken a swipe at the billionaire in a new ad campaign.
Wilson, who is one of 14 of Musk’s children, has publicly shared her disapproval of her father’s actions in the past, previously describing him as ‘uncaring’, ‘narcissistic’, and ‘quick to anger’.
Now, the 22-year-old has appeared in an ad by fashion company Desigual, where she is shown destroying a robot that appears to bear resemblance to a humanoid Tesla bot.
This was part of the firm’s ‘Born to Disobey’ campaign which is described as being a story of ‘disobedience and free will’.
Advert
Speaking to Out about the ad, Wilson said: “It was such a great time participating in this campaign. The title is very charming and somewhat of an oxymoron, but systems are not fought with campaigns.

“They are fought with protests, activists, and societal political movements demanding sweeping changes. The midterms are coming up and we are being employed as the scapegoat to make people forget about the economy, the Iran war, and the Epstein files.”
Elon Musk’s humanoid Tesla robots
The campaign appears to take a swipe at Musk’s ambition to bring a fleet of humanoid robots to households across the nation as part of his EV manufacturing company Tesla.
While not yet available to buy, the Tesla Optimus robot was first unveiled back in 2024 at the company’s ‘We, Robot’ event, with the billionaire sharing his hopes for the bot to become a humanoid companion that assists with household chores, including walking the dog and retrieving parcels from the mail.
At the event, Musk spoke about the bot’s capabilities, explaining: “What can it do? It can be a teacher, babysit your kids, it can walk your dog, mow your lawn, get the groceries, just be your friend, serve drinks. Whatever you can think of, it will do.

“I think this will be the biggest product ever, of any kind. I think everyone is going to want their Optimus buddy, maybe two.”
Elon Musk claimed Wilson was ‘killed by woke mind virus’
Musk has previously made public comments about Wilson, with the pair having had a strained relationship since she came out as transgender.
However, it was on his own social media platform where he made derogatory comments about his daughter after one post asked the tech mogul if he had plans to ‘destroy’ the woke mind virus.
Replying to the post on X, formerly Twitter, Musk wrote: “Yes.”
He then followed this up with another tweet that read: “The woke mind virus killed my son.”
This prompted many people to take to the X comment section to share their own reactions to the post, with one user sharing a meme which asked: “What about your other 13 kids you don’t visit?”
Another said: “This exactly… He’s a terrible father to more than just his daughter….”

And a third person commented: “Your DAUGHTER is alive and well and doing just fine. You could have a relationship with your DAUGHTER, but you choose not too. That's on you…”
This isn’t the first time that Musk has claimed his child ‘died’ because of the so-called ‘woke mind virus’ and responding to the claim at the time, Vivian wrote on Threads: “Last time I checked I am, indeed, not dead. I don’t concern myself with the opinions of those who are below me. ....he’s desperate for attention and validation from an army of degenerate red-pilled incels and pick-me’s who are quick to give it to him.”